Terms of Service

Last updated: September 2026

Welcome to PawsAlert. By creating an account, purchasing a PawsAlert item, or using our services, you agree to these Terms of Service ("Terms"). Please read them carefully.

1. What PawsAlert Is

PawsAlert provides a physical keychain or wallet card paired with a digital pet care profile, designed to help a designated caregiver step in and care for your pet if you're unable to get home. PawsAlert is a preparedness and coordination tool — it is not an emergency response service, and does not replace 911, animal control, or professional emergency services.

2. Your Account

You must provide accurate information when creating an account and keep your login credentials secure. You are responsible for all activity that occurs under your account.

3. Membership & Payment

  • Annual membership renews automatically each year, on the anniversary of your original purchase date, at the then-current price unless canceled. You may cancel auto-renewal at any time from your account settings.

  • Lifetime membership is a one-time payment with no recurring charge, valid for as long as PawsAlert continues to operate as a business. "Lifetime" refers to the operational lifetime of PawsAlert, not a guarantee that PawsAlert will exist or operate indefinitely. In the unlikely event that PawsAlert ceases operations or discontinues the service, lifetime membership does not entitle you to a refund, and our obligations end when the service does. We will make reasonable efforts to provide advance notice if we ever discontinue the service.

  • Payments are processed securely through Stripe. By purchasing, you agree to Stripe's terms as they apply to payment processing.

  • Physical items ship within 5–7 business days of purchase.

  • Your annual or lifetime membership covers the PawsAlert features and physical item options available at the time of purchase (currently: keychain or wallet card, and the digital pet profile system described in these Terms). We may introduce additional features or additional physical item options in the future. Some of these may be included in your existing membership, while others may be offered as optional add-ons at additional cost. We will clearly identify any paid add-on before you're charged for it.


4. Caregiver Designation & SMS Consent

When you designate an emergency caregiver, you confirm that:

  • You have that person's permission to share their mobile number with PawsAlert, and

  • They have agreed to receive SMS alerts from PawsAlert related to your pet's care.

You are responsible for the accuracy of the caregiver information you provide. PawsAlert is not liable for a caregiver's failure to respond to an alert, for outdated contact information, or for any harm resulting from a caregiver's action or inaction.

5. Your Content

You retain ownership of the pet, caregiver, and home access information you add to your profile. You grant PawsAlert a limited license to store and display that information as necessary to operate the service — including showing it to a caregiver who scans your item or enters a valid access code.

6. Acceptable Use

You agree not to use PawsAlert to submit false information, harass any individual (including a designated caregiver), or attempt to access another user's account or data without authorization.

7. Disclaimers

PawsAlert is provided "as is." We do our best to keep the service reliable, but we do not guarantee that SMS alerts will always be delivered promptly, or at all — delivery depends on third-party carriers and services outside our control. PawsAlert should not be relied upon as a sole or guaranteed means of ensuring your pet's care in an emergency.

8. Limitation of Liability

To the fullest extent permitted by law, PawsAlert is not liable for any indirect, incidental, or consequential damages arising from use of the service, including but not limited to harm to a pet resulting from a delayed, undelivered, or unacted-upon alert.

9. Cancellation & Refunds

You may cancel auto-renewal at any time from your account settings. When you cancel, you retain full access to your PawsAlert dashboard and digital pet profile through the end of your current paid period — your membership will not renew after that, but nothing is cut off early.

All payments are non-refundable, including partial periods, physical items already shipped, and lifetime membership payments. We do not offer prorated or partial refunds for early cancellation.

10. Changes to These Terms

We may update these Terms from time to time. Continued use of PawsAlert after changes take effect constitutes acceptance of the updated Terms.

11. Contact

Questions about these Terms can be sent to info@pawsalert.co.